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UHS News

Wednesday, January 04, 2012 - Breakfast the key to start your kids' healthy day

Children to learn about the importance of eating a healthy breakfast during in-school event

“Rock Your Morning With Breakfast”, a local campaign designed to encourage every child to eat a healthy breakfast, will be launched during a special event on Wednesday, Jan. 11 at 11 a.m.

Media coverage is invited to the event held at Benjamin Franklin Elementary School in the cafeteria. The school is located at 262 Conklin Ave., Binghamton.

The students will be eating healthy breakfast foods while getting a visit from “Rex and Roxy”, the cavemen mascots for the UHS Stay Healthy Kids program.

Appearing at the event will be Mason Mastroianni, “B.C.” comic strip artist and creator of “Rex and Roxy”; Ray Denniston, special project coordinator for food services at Broome-Tioga BOCES; and Julie Tucker, registered dietician at Broome-Tioga BOCES.

Studies show that eating a healthy breakfast every morning helps children perform better in school, be more active and prevent obesity. The “Rock Your Morning With Breakfast” campaign hopes to increase the amount of children eating healthy breakfasts by educating both parents and kids on how to make healthy food choices.

“Rock Your Morning With Breakfast” is supported by Broome-Tioga BOCES Rock on Café, UHS Stay Healthy Kids, the Broome County Health Department, Binghamton University, NYSUT, the Food Bank of the Southern Tier and WSKG.

UHS is a locally owned, not-for-profit, 916-bed hospital and health care system serving the Greater Binghamton region. Founded in 1981, UHS provides a full range of medical, surgical, rehabilitative and long-term care services from more than 40 locations around New York’s Southern Tier. The organization consists of UHS Wilson Medical Center, UHS Binghamton General Hospital, UHS Chenango Memorial Hospital, UHS Delaware Valley Hospital, UHS Senior Living at Ideal and UHS Home Care, and is affiliated with the UHS Medical Group and the UHS Foundation.